The cost of any activity measured in terms of the value of the best alternative that is not chosen; the value that investors forgo by choosing a particular course of action. For example, the cost of not having money to invest, spend, or hold; the cost of giving up opportunities to use money.

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The CFA Institute Investment Foundations Program covers the essentials of finance, ethics, and investment roles, providing a clear understanding of the global investment industry.


1. The cost of any activity measured in terms of the value of the best alternative that is not chosen; the value that investors forgo by choosing a particular course of action. For example, the cost of not having money to invest, spend, or hold; the cost of giving up opportunities to use money.