Home > CompTIA Healthcare IT+ Technician > Quizzes > DECA Advertising Campaign Exam 2
DECA Advertising Campaign Exam 2
Fast practice, instant feedback. Timer auto-submits when time’s up.
Avg score: 26% • Most missed: “What does a commercial printing business use to compare the actual performance o…”
DECA Advertising Campaign Exam 2
Time left 00:00
25 Questions

1. Which of the following is the main goal of buzz marketing:
2. To determine if a manufacturing company is maximizing the output of its specialty advertising goods, it should analyze its __________ efforts.
3. Why do advertising agencies often use specialized computer programs to present information to clients?
4. A specialty advertising business that includes target marketing in its business activities is trying to
5. Misleading or deceptive advertising is considered to be an unfair
6. Which of the following is the net income for a photography studio with net sales of $92,500, cost of merchandise sold of $48,250, and operating expenses of $31,100:
7. Which of the following speculative risks would most likely increase a specialty advertising business's income:
8. Technological innovations now allow a business to tailor a standard product to meet the specific needs of a particular advertising agency, which is commonly called
9. John, Robert, and Charles were college friends who wanted to start a public relations business. John has creative ability, Robert's expertise is selling, and Charles' expertise is management. However, each has limited capital. The ideal business ownership for these young men is a
10. The investment made by companies in building and promoting goodwill is partially repaid by
11. Which economic resources enable specialty advertising businesses to operate?
12. Which of the following advertising agency employees work directly with the client company and the agency creative staff:
13. Not allowing employees to bring personal belongings into the work area helps to prevent
14. A request made by an advertising agency employee to a supervisor is an example of what type of communication?
15. In order for an unsolicited sales letter to be effective, the first sentence should be designed to
16. Determine the type of error made in the following line of advertising copy that appears on a proof: Prices are good though Saturday.
17. A business that decides to advertise in the local newspaper, send direct-mail pieces to potential customers, sponsor a contest, and offer rebates is establishing its
18. Determine the cost per thousand (CPM) for the following newspaper advertisement: Total cost of the ad: $600 Circulation of the newspaper: 60,000
19. As a result of effectively coordinating distribution with other marketing activities such as promotion, a business is often able to provide
20. Which of the following statements is true regarding the development of a sales promotion plan:
21. In which of the following situations should a specialty advertising business consider its competitors' prices when developing a marketing plan:
22. Which of the following levels of governmental purchases are included in the calculation of GDP:
23. Which of the following is an internal factor that affects the pricing of a specialty advertising business's goods or services:
24. Which federal agency administers laws against false and misleading advertising, discrimination through prices, and price fixing?
25. If a business plans an advertising budget that is intended to help the business reach specific goals, the business is using the __________ method.

⚡ Recently practiced quizzes in this topic
Live quiz activity
HIT Terminology
 
❤ If you liked Fatskills, consider supporting us by checking out The Life Manuals You Never Got.

🌈  Our mission is to help improve your scores in any subject and exam withonline quizzes, practice tests, study guides, & advice for students. Since 2018.
About | Explore | User Guide | Topics | Subjects | Doubt Solver | Career Aptitude Test | Answers | Free Tools | What Should We Know?
Privacy | Terms |
Without work one finishes nothing. - Ralph Waldo Emerson
© 2026 Fatskills.com

All trademarks, logos and brand names are the property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, trademarks and brands does not imply endorsement.