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CS Executive Practice Test: Strategic Analysis & Planning
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CS Executive Practice Test: Strategic Analysis & Planning
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25 Questions

1. Environment scanning applies to____
1. External scanning processes
2. Motivational scanning processes
3. Internal scanning processes
4. Lead scanning processes
Select the correct answer from the options given below –
2. Statement I:
A stability strategy is not a ‘do-nothing’ strategy.
Statement II:
The third step in BCG Matrix is to calculate relative market share.
Select the correct answer from the options given below.
3. ‘NDTV’, a TV Channel has identified a profitable audience niche in the electronic media. It has further exploited that niche through the addition of new channels like ‘NDTV’ Profit and Image’. According to Porter, this is an example of __
4. Another name for GE/McKinsey Matrix is____
5. Which of the following is NOT an element of Situation Analysis?
6. Car manufacturers ‘Maruti’ and ‘Tata Motors’ work on reducing their costs to sell their cars in the popular segment at attractive prices. This is an example of ___
7. If Industry Attractiveness is ‘High’ and Business Unit Strength is ‘Medium’, then which of the following strategy should be followed as per GE Matrix –
8. Which of the following refers to a situation where a product generates high profits which can then be invested in developing new products?
9. Which of the following executes strategy into everyday execution tactics?
10. In the BCG matrix, what is the label of the horizontal axis?
11. Which of the following is an element of Situation Analysis?
12. Which of the following SWOT elements are internal factors for a business?
13. The ADL Matrix or Arthur D Little Strategic Condition Matrix is a Portfolio Management technique that is based on the –
14. As per ADL Matrix, the company’s competitive position is determined by –
15. Identification of opportunities and avoiding or mitigating losses is called____
16. The strategic analysis involves:
17. Dell Computer has decided to rely exclusively on direct marketing. This is an example of ___
18. Strategists must ask themselves question such as:
19. The low growth, low share businesses in the BCG matrix are:
20. If the organization chooses to transform itself into a leaner structure and focuses on ways and means to reverse the process of decline, it adopts a __
21. A business organization can redefine its business by divesting a major product line or market. This is supported by –
22. Arrange the Strategic Analysis Process in proper sequence:
I. Formulate plans.
II. Recommend and implement the most viable strategy.
III. Determine the effectiveness of existing strategies.
IV. Perform an environmental analysis of current strategies.
Select the correct answer from the options given below.
23. One of India’s premier utility vehicles manufacturing company ventures to foray into foreign markets.
In the context of Ansoff’s Product-Market Growth Matrix, identity, the type of growth strategies followed for the given case.
24. Which of the following is not a limitation of SWOT (Strengths, Weaknesses, Opportunity, Threats) analysis?
25. ___is the process we use to gain understanding and insight into our present situation.

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