When sensitive data falls into the hands of someone who is unauthorised person, it is

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Data privacy, also known as information privacy, is the ability to control sensitive information about yourself or your organization. It involves protecting the confidentiality, integrity, and accuracy of your personal data from unauthorized access, use, and disclosure. Data privacy also includes ensuring that your data is collected with the proper consent, kept secure, and used only for authorized purposes.  Data privacy is a subset of data security, which is the protection of data against unauthorized access, loss, or corruption. Data privacy aims to protect data in transit and at rest... Show more

When sensitive data falls into the hands of someone who is unauthorised person, it is