The Marshall Company contracted for 1,000 column inches of advertising space at $95 per inch. During the contract year, however, the company ran only 700 inches. If the rate for 700 inches is $100 per inch, what is the short rate due?

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The Marshall Company contracted for 1,000 column inches of advertising space at $95 per inch. During the contract year, however, the company ran only 700 inches. If the rate for 700 inches is $100 per inch, what is the short rate due?