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DECA Travel And Tourism Marketing Exam
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DECA Travel And Tourism Marketing Exam
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25 Questions

1. In oral presentations, a closing method used specifically for getting the audience to do something is
2. Many tour operators use database software programs to computerize their customer mailing lists in order to instantly
3. What do many travel agencies use to find out if clients were satisfied with the service they received from the agency as well as with the vacation package they purchased?
4. How does marketing research help a travel and tourism business to implement the marketing concept?
5. Pedro wants to negotiate with his supervisor on the cruise ship to gain more responsibilities at work. Before approaching his supervisor, Pedro needs to determine the supervisor's position and
6. When evaluating the effectiveness of a tour, a tour operator might ask customers if
7. Which of the following is a guideline for successfully completing an employment application:
8. The name 'Coca-Cola' is an example of a
9. Which of the following is a measure that charter bus businesses take in order to control the implementation of activities required by the marketing plan:
10. A tour operator that is conducting a survey to determine its customers' travel and destination preferences is gathering __________ information.
11. Why do job applicants use headings on their r
12. Before J&J, Inc., an international firm, designs a new commercial airliner, the engineers must become familiar with ISO 9000, which are
13. One way that both large and small car-rental companies can benefit when they divide up their markets is through an increase in their
14. Colleen will vote next week on the new contract that her union has negotiated with airline management. Union and management are in the __________ stage of the collective-bargaining process.
15. Which of the following is an example of a barrier to effective listening:
16. A cruise line supply business taking back its used products and recycling or properly disposing of those products is an example of the ethical practice of __________ distribution.
17. An ad for Samsonite luggage in Ladies Home Journal is an example of what type of advertising?
18. What would be the most effective way to terminate a travel agency employee who is consistently tardy, frequently in conflict with other employees, and does not always follow company rules and regulations?
19. Tying agreements between producers and distributors might be considered illegal if they substantially limit
20. Which producers are the foundation on which all other businesses depend?
21. What do travel agents consider when forecasting travel markets?
22. A cruise ship security specialist may advise a tourist who is going ashore at a port of call to
23. A travel agency negotiates a service contract on a copier that is based on the total number of copies made per year. The agency pays $.02 per copy for the first 10,000 copies, $.03 per copy for the next 15,000 copies, and $.04 per copy for the next 20,000 copies. Calculate the total cost for the contract if the agency makes 36,000 copies.
24. When reviewing your life experiences to help assess strengths and weaknesses, look for behavioral
25. April is upset because there is a rumor about her circulating among her coworkers at the travel agency. This is a negative effect of

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