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CRT-160: Salesforce Certified Pardot Specialist (SU18) Exam
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CRT-160: Salesforce Certified Pardot Specialist (SU18) Exam
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25 Questions

1. A custom Prospect field in Pardot must have what mapped to it in order to sync with Salesforce?
2. What causes a sync from Salesforce to Pardot?
3. Which two actions can cause an anonymous visitor to convert into an identified prospect? (Choose two answers.)
4. How can an interested lead that comes to Lenoxsoft’s website and fills out the Contact Us form receive a follow-up email each time he or she submits?
5. An Administrator wants to create a list whose members are all in the prospecting stage of the opportunity. Once the opportunity moves to another stage, the prospect should no longer be a member of this list. Which automation tool should the Administrator use to create this list?
6. What must happen in order for a newly created lead record in Salesforce to be created in Pardot immediately? (Choose two answers.)
7. What is the function of the Monthly Cohort Report?
8. A form is created to automatically register prospects to a webinar upon submission. Which automation tool should be used to accomplish this?
9. What is the difference between a dynamic list and a static list?
10. Which three activities can increase or decrease a score in the baseline scoring system? (Choose three answers.)
11. How many Salesforce connectors can a Pardot instance have verified at one time?
12. Which two actions can be used to change a prospect’s Pardot campaign? (Choose two answers.)
13. A visitor clicks on a custom redirect with an action of adding a tag. The visitor them fills out a form and becomes a prospect. The form has a completion action to add the prospect to a list. Which three things will happen to the prospect? (Choose three answers.)
14. When should an automation rule be used instead of a segmentation rule?
15. What user role must a Pardot user have in order to verify the Salesforce connector?
16. An error is noticed under the Email Sending Domains. Where should an Administrator go to change the SPF entries?
17. Where can the Email Usage for a Pardot account be located?
18. How many social posting connectors can be created in one Pardot account?
19. How many times can each action be added to the logic of the same engagement program?
20. Which type of asset is permanently deleted and NOT saved in the recycle bin?
21. If a form is added to a landing page, where will the submissions be reported?
22. In which two ways does a Pardot prospect sync with a Salesforce Lead or Contact record? (Choose two answers.)
23. When looking at a landing page report in Pardot, what does unique submissions represent?
24. What would an Administrator use to send a single email to a list of prospects?
25. A custom redirect has a completion action to add a tag of “clicked” to all prospects that click it. An unknown visitor clicks on the link and then fills out the form as Bob. A prospect also clicks on the link and fills out a form as Kate. Which three things will affect the prospect records based on these activities? (Choose three answers.)