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DECA Retail Store Exam
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DECA Retail Store Exam
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25 Questions

1. When a government issues a cease-and-desist order to a retail advertiser, it is an example of a legal
2. The ABC retail chain is the only retailer that has written permission to use a national football team's logo on plastic drink cups. This is an example of a(n)
3. Which of the following statements about change in the retail work environment is true:
4. One reason it is important for appliance stores to coordinate their promotional activities is to reinforce the
5. Which of the following is true of a retailer's pricing objectives:
6. For which of the following markets would producers use a short channel of distribution:
7. Being enthusiastic can increase your
8. To make sure products are available when customers want them, a retailer should coordinate promotion with
9. What type of accounting method is a bookstore using if it records sales as they happen, even if no money changes hands then?
10. Which of the following is a way that selling policies often benefit the salesperson:
11. A planning tool used by retailers to maintain supplies of their best sellers is a
12. The reason a department store often plans a specific display theme to use throughout the store is to create a certain
13. The ultimate intent of effective promotion is to
14. A retailer that publishes marketing information but ignores pertinent data and misuses statistics often compromises its
15. A direct mail campaign is often more successful when the retail advertiser verifies that the information that it has about recipients, or the target market, is
16. A brand name that carries the label of the wholesaler or retailer who sells it is called a __________ brand.
17. One reason the trend of rewarding loyal customers is becoming so popular in the retail industry is because it
18. What might result if a manufacturer wants prompt payment for goods, but the retailer wants to defer payment for as long as possible?
19. Visual inspection is used to monitor inventory levels in many retail stores. For example, hardware stores often place stock cards on pegboards with stock numbers and descriptions for each item displayed. The stock cards specify the number of items to be kept in stock. The amount to reorder will most likely depend on
20. A person who wishes to express empathy should consider facial expression as a factor that
21. Which of the following techniques helps to build trust in negotiations:
22. A local office-supply store conducts its closing procedures
23. It is important for retail employees to contribute their ideas to the work team, even when they think their ideas may not be accepted, because this
24. A store ordered merchandise for a special sale that the manufacturer shipped via UPS a few weeks ago. What should the manufacturer do for the store if the merchandise has not arrived and the sale is scheduled to take place in four days?
25. One way that discount stores often use current employees during the process of orienting new employees is as