If a customer expects to wait three hours for an auto repair but is told that the repair is finished just one hour later, the customer's evaluation of service quality will be high. However, a two-day wait would result in a lower evaluation. The two-day wait would illustrate a gap between:

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If a customer expects to wait three hours for an auto repair but is told that the repair is finished just one hour later, the customer's evaluation of service quality will be high. However, a two-day wait would result in a lower evaluation. The two-day wait would illustrate a gap between:






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