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Samsung recently introduced its Instinct cellular phone, apparently to compete directly with the iPhone. If Samsung checked the price of the iPhone at the Apple Store and AT&T locations and then set the price of the Instinct to match the iPhone’s price, it would be using a _____ pricing approach.

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Samsung recently introduced its Instinct cellular phone, apparently to compete directly with the iPhone. If Samsung checked the price of the iPhone at the Apple Store and AT&T locations and then set the price of the Instinct to match the iPhone’s price, it would be using a _____ pricing approach.






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