Selective presentation can be used to lead the other party to form the desired impression of your resistance point or to open up new possibilities for agreement that are more favorable to the presenter than those that currently exist.

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Distributive bargaining is a negotiation strategy where two parties compete to divide a fixed resource. It's also known as "claiming value," "zero-sum," or "win-lose" bargaining.  In distributive bargaining, the parties assume that there's not enough to go around. The more one side gets, the less the other side gets. This is also known as a zero-sum game in game theory.  Distributive bargaining is a realistic approach to some situations. For example, an American tourist shopping for a rug in Istanbul is often thought of as a classic distributive bargain. The tourist and the rug merchant... Show more

Selective presentation can be used to lead the other party to form the desired impression of your resistance point or to open up new possibilities for agreement that are more favorable to the presenter than those that currently exist.