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We are testing a number of potential methods of website optimization, including customizing pop-ups and improving site navigation. We aim to increase our client base by 10% before the end of the year, so we will be holding weekly progress meetings for the rest of the quarter to discuss findings. Your team will be implementing A/B testing, so please submit your two proposed website versions by Friday. Be prepared to track the responses to each version in several areas: number of hits, length of visit, and successful client gain. This will be a two-week trial period to find the best fit. Use our web algorithm to calculate scores for each version.
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