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Retail Management Practice Test Questions
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Retail management is about helping customers find products in your store. It includes everything from increasing your customer pool to how products are presented, and how you fulfill a customer's needs.

A retail manager is the person ultimately responsible for the day-to-day operations of a retail store. All employees working in the store report to the retail/store manager. 

Retail management topics include: The management of retail businesses, including sales, marketing, supply chain management, and customer service

Retail Management Practice Test Questions
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25 Questions

1. Which analysis compares the strengths and weaknesses of a firm against the opportunities and threats in the external environment.
2. Facilitating institutions may best be described as specialists that.
3. —— component allow the retailer to offer the employees safety and security
4. is the important benefit a marketer could get from a retailer through trade promotion?
5. Which one of the following is not an element of promotional mix?
6. A form of target marketing in which companies tailor their marketing programs to the needs and wants of narrowly defined geographic, demographic, psychographic or benefit segments is called.
7. Consumer premiums are considered to be a form of.
8. Which of the following do not include while in the learning process of a market-oriented organization.
9. Which of the following is not the characteristics of a strategic business unit?
10. Management information system (MIS. supplies information, which includes data from both internal and external sources is useful for.
11. All of the following are possible types of service that a retailer can offer except —-.
12. In which of the following systems, management of the distribution channels will be undertaken by a single organization.
13. Which one of the following factors is not found on a six month merchandise budget?
14. Which type of organization consists of a small workforce, relying on independent suppliers who are located at several parts of the world with a sophisticated linked. information system.
15. If a retailer is offering the same products and quantities to different customers at different prices, the retailer has what kind of pricing policy?
16. ——- is the manner of providing a job environment that encourages employee’s accomplishment.
17. “Management is what a manager does” given by.
18. —— helps the retailers to complete the tasks within the short period of time.
19. What is the term used if management wants to audit the key management functions like salesforce, advertising or pricing?
20. Store security relates to —-.
21. Form of payment which a retailer may accept is —-.
22. The term stakeholders which includes——-.
23. —— gives the nature and requirements of specific jobs.
24. In which of the following behavioural models there will be no product differentiation and brands as a factor plays very little role in the purchase preferences.
25. Which of the following buying instruments does not found in consumer buying?

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