In 2016, more than 800,000 viewers watched the livestream of two Buzzfeed employees placing more than 600 rubber bands on what type of object to (successfully) explode it with the cumulative pressure?

The term meme was introduced in 1976 by British evolutionary biologist Richard Dawkins (author of "The God Delusion"). He conceived of memes as the cultural parallel to biological genes and considered them as being in control of their own reproduction.