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What smartphone app and fintech company was founded by father and son duo Walter Wemple Cruttenden III and Jeffrey James Cruttenden to promote incremental and passive investing in 2014? The company's app features a light green color scheme and shares its name with a seed enclosed in a tough, leathery shell. The portfolio options the company offers were designed in part by Nobel laureate Harry Markowitz.

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1. What smartphone app and fintech company was founded by father and son duo Walter Wemple Cruttenden III and Jeffrey James Cruttenden to promote incremental and passive investing in 2014? The company's app features a light green color scheme and shares its name with a seed enclosed in a tough, leathery shell. The portfolio options the company offers were designed in part by Nobel laureate Harry Markowitz.





 
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