Consider the following statements: 1. The ultimate level of market segmentation leads to 'one-to-one' marketing.2. Any attempt to target marketing to children or minorities is discriminatory and unethical.3. The internet as a medium of adverting has high selectivity and cost.4. A 'Push' strategy is better suited for directing the marketing effort towards final consumers.Indicate the correct answer:

🎲 Try a Random Question  |  Total Questions in Quiz: 1573  |  🧠 Study this quiz with Flashcards
This question is part of a full practice quiz:
UGC NET Management Previous Papers Questions — practice the complete quiz, review flashcards, or try a random question.

1500+ Business Management questions.

The UGC NET management syllabus consists of these 10 units:

Management
Organizational Behaviour
Human Resource Management
Financial Statements
Financial Management
Strategic Management
Consumer and Industrial Buying Behavior
Statistics for Management
International Business
Entrepreneurship Development


Consider the following statements: <br />1. The ultimate level of market segmentation leads to 'one-to-one' marketing.<br />2. Any attempt to target marketing to children or minorities is discriminatory and unethical.<br />3. The internet as a medium of adverting has high selectivity and cost.<br />4. A 'Push' strategy is better suited for directing the marketing effort towards final consumers.<br />Indicate the correct answer:






ADVERTISEMENT