Many asp email marketing providers are integrating rss feeds into their campaign options - allowing bloggers to replace traditional email "marketing" with an announcement of new content. This re-enforces the click through behavior and brings people back to the site.

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1. Many asp email marketing providers are integrating rss feeds into their campaign options - allowing bloggers to replace traditional email "marketing" with an announcement of new content. This re-enforces the click through behavior and brings people back to the site.