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A local department store provides an 'angel' tree display during November and early December, from which shoppers can choose the name of an impoverished child for whom shoppers can buy holiday gifts. The shoppers who purchase the children's gifts in the store receive a discount. What use of visual merchandising is being demonstrated?

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A local department store provides an 'angel' tree display during November and early December, from which shoppers can choose the name of an impoverished child for whom shoppers can buy holiday gifts. The shoppers who purchase the children's gifts in the store receive a discount. What use of visual merchandising is being demonstrated?






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