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International Marketing Practice Test Questions
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International Marketing / Global marketing is defined as “marketing on a worldwide scale reconciling or taking global operational differences, similarities and opportunities in order to reach global objectives". (Source: Wikipedia)

Types of international marketing include export, licensing, franchising, joint venture, and foreign direct investment.

International Marketing Practice Test Questions
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25 Questions

1. The __________ measures customers' satisfaction and perceptions of quality of a representative sample of U.S goods and services.
2. IFC was establised in
3. A successful _______ is the most valuable resource a company has.
4. Web sales are characterized as having which of the following challenging aspects?
5. ISO 9000 concerns the registration and certification of a manufacturer's ___________.
6. Ethnocentrism can simply be defined as:
7. Because of trade (and imports), inflation:
8. Innovations tend to take place in
9. Evidence shows that
10. What are most trade policies driven by?
11. This type of trade barriers is easiest to deal with.
12. Which of the following is NOT a business opportunity generated by globalization?
13. Most international trade today is classified as trade in
14. This practice is illegal.
15. Information that has already been collected for other purposes is called
16. Which one is not an international organisation
17. South–South co-operation means —
18. Distribution channels vary depending on which of the following?
19. Which of the following alternative market entry modes offers the least risk?
20. In the mid-1980s, Japan signed an orderly marketing agreement (OMA) restricting itsautoexports to the United States to 1.68 million units per year. This OMA is a(n)
21. This intermediary is in the best position to overcome problems related to financing and antitrust restrictions.
22. Theory of Mercantilism propagates
23. The dominant form of the international transportation of merchandise is
24. This kind of company does not identify itself with a particular country and may even Preferto lose its national identity.
25. Posting of home country nationals for all key management positions throughout the globe is supported by:

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