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Alice is managing a Google AdWords campaign for her company. She is currently using just text ads and mobile ads, but has recently decided to try device platform targeting. She tells her manager that she's going to target iPhones for her ads. Her manager is concerned that this isn't a good idea, because she's already using mobile ads. What should Alice do?

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Alice is managing a Google AdWords campaign for her company. She is currently using just text ads and mobile ads, but has recently decided to try device platform targeting. She tells her manager that she's going to target iPhones for her ads. Her manager is concerned that this isn't a good idea, because she's already using mobile ads. What should Alice do?






 
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