The directors of a graduate program in educational research wish to see what types of jobs their graduates take after they finish their program. They randomly sample students from the program and have them fill out questionnaires with items asking about the types of jobs they have had. They also are asked to describe the roles they play in their current positions. This project is best described as having what kind of objective—-

Business Relationship Management (BRM) is viewed as a philosophy, capability, discipline, and role to evolve culture, build partnerships, drive value, and satisfy purpose.

Note: BRM is distinct from enterprise relationship management and customer relationship management although it is related. It is of larger scope than a liaison who aligns business interests with IT deliverables. (Source: Wikipedia)