Ads in which where Dunkin’ Donuts tells consumers that more 'hard-working' people prefer their coffee than the high-priced, 'elitist' coffee sold at Starbucks are examples of _____ advertising.

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Ads in which where Dunkin’ Donuts tells consumers that more 'hard-working' people prefer their coffee than the high-priced, 'elitist' coffee sold at Starbucks are examples of _____ advertising.