Segmentation requires marketers to distinguish their target market from their consumer population by analyzing which of the following?

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MCQs on helping coordinate the execution of marketing plans; developing plans for promotional campaigns; writing sales and marketing materials; participating in marketing research and competitive analyses; identifying potential clients; assisting with advertising campaigns; and participating in customer relationship management. 


<em>Segmentation</em> requires marketers to distinguish their target market from their consumer population by analyzing which of the following?