Sebastian operates a local coffee shop. He publishes a blog about the shop but updates it only occasionally. He usually posts entries on coffee-related trivia. Every now and then, he posts an entry promoting a new product. Given Sebastian’s relatively weak online presence, a marketing-oriented widget would likely be just the thing to generate some buzz about his coffee shop.

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Sebastian operates a local coffee shop. He publishes a blog about the shop but updates it only occasionally. He usually posts entries on coffee-related trivia. Every now and then, he posts an entry promoting a new product. Given Sebastian’s relatively weak online presence, a marketing-oriented widget would likely be just the thing to generate some buzz about his coffee shop.