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The Home Depot has unveiled a new campaign titled True Stories, a series of online videos and TV ads telling the stories of women who faced challenging personal circumstances and took it upon themselves to complete home improvement projects—with Home Depot’s help, of course. Which of the following events probably had the greatest impact on Home Depot’s new marketing strategy?

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The Home Depot has unveiled a new campaign titled True Stories, a series of online videos and TV ads telling the stories of women who faced challenging personal circumstances and took it upon themselves to complete home improvement projects—with Home Depot’s help, of course. Which of the following events probably had the greatest impact on Home Depot’s new marketing strategy?






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