Bachelor of Mass Media in Advertising (BMM Advertising) Practice Test: Advertising in Contemporary Society — Flashcards | Marketing Management 101 | FatSkills

Bachelor of Mass Media in Advertising (BMM Advertising) Practice Test: Advertising in Contemporary Society — Flashcards

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Advertising is a promotional activity which aims to sell a product or service to a target audience. It is one of the oldest forms of marketing which attempts to influence the actions of its target audience to either buy, sell, or do something specific.

The 4 main types of Advertising are: 
Display Advertising
Video Advertising
Mobile Advertising
Native Advertising

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Why was FEMA needed?
Maintenance of Foreign Exchange Market in India
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