A marketing plan is composed of three basic components, namely 1. Objectives 2. Policies3. Program 4. Procedure5. Hints 6. Decision7. Command 8. Periodic9. Diversity

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The UGC NET management syllabus consists of these 10 units:

Management
Organizational Behaviour
Human Resource Management
Financial Statements
Financial Management
Strategic Management
Consumer and Industrial Buying Behavior
Statistics for Management
International Business
Entrepreneurship Development


A marketing plan is composed of three basic components, namely <br />1. Objectives 2. Policies<br />3. Program 4. Procedure<br />5. Hints 6. Decision<br />7. Command 8. Periodic<br />9. Diversity