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Public Relations And Communication
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Public Relations And Communication
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25 Questions

1. Clients believe that __________ is/are the most important criteria for evaluating public relations firms.
2. Threats in PR are called as__________.
3. ______________is the creative process of group thinking to stimulate or articulate ideas on a given subject or problem.
4. A public relations department within an organization goes by many names. The most ordinary name is __________________.
5. Any behavior caused by or affecting another individual, usually of the same species is known as _______________.
6. Effective public relations introduces the management function dealing with
7. A good reason for conducting research to determine public attitudes is because_______.
8. A free and favorable reference is called ___________________.
9. Public relations communication should be based on ___________, ___________ and ___________.
10. The certificates or book entries representing ownership in a corporation or similar entity is_________.
11. ___________________ are the most prevalence means of written communication in many areas of the organization.
12. VNR in PR tools stands for_________.
13. Special events are acts of _________________.
14. The effect of good public relations is to________.
15. __________is a defamation in a tangible medium like print, internet or broadcast.
16. The___________________ is a medium of brevity and immediacy.
17. IPRA stands for ________________.
18. . What is the main purpose of licensing public relations practitioners?___
19. ___________publicity is the publicity accompanying unplanned events.
20. Which area of public relations deals with emerging issues and their potential impact on an organization? ____
21. __________ involves bringing these attitudes, opinions, ideas and reactions to bear on the policies and programmes of the organization.
22. One of the very sensitive areas that concerns every customer focused company is the proper handling of _________________.
23. Dealing and Communication with the employees of an organization is known as___________.
24. A publicity exploit is an example of which PR plan is _____________.
25. Approximately half of all public relations practitioners work in ____

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