Search engines and users can easily find content if the URL structure is optimized by making ____.

Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.

Some major forms of Digital Marketing are: Search engine marketing (SEM) Search engine optimization (SEO) Pay-per-click advertising (PPC) Social media marketing.