Ecommerce marketplaces such as Flipkart - Snapdeal and Amazon _____________ revolutionised selling by simply connecting "sellers of goods" (earlier called traders) and "the consumer" _____________ their platforms. In the recent past - we have seen the rise of hyperlocal commerce with companies connecting neighbourhood stores and service providers to consumers - to deliver anything from food and groceries to laundry and medicines. What's _____________ important is that everyone seems to finally _____________ with spending their rupees online.