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Fashion Merchandizing
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Avg score: 28% Most missed: “Merchandising - Buying - Product Development Organizations”
Fashion Merchandizing
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25 Questions

1. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)

2. Offerings limited to geographical area - Vendor policies (Minimums) - Vendor services (On time shipments)

3. Merchandising offerings - Appropriate for customers

4. Italian fashion - Knits - Shoes - Menswear

5. Germany - Spain - Eastern Block

6. Large number of resources centered in 7th Avenue area - Largest and most important domestically

7. Selling responsibilities

8. Store open another facility in a different location - often in suburbs

9. Mass - staples

10. Responsible for a department/area

11. Focus specifically on product

12. When merchandise (inventory and ordered) is GREATER than need

13. Located in market

14. Largest portion of promotion budget (approx. 1.3% of sales) - Planning - writing - design - and scheduling of paid announcements

15. Store that concentrates on a specific classification of merchandise - Often more clearly defined market - Broad and shallow assortment

16. Regional center for bridal - evening wear

17. Manufacturer sells the rights to retail the product - Franchise has the right to use the name and stock the merchandise - Example = Panera

18. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving

19. Menswear

20. Leased department: rents space to an outside firm which runs the department (makeup counters) -In-store boutique

21. Focuses on the business itself

22. Price - Buying plans - What is selling - Needs of the consumer - Buyer completes order which is then approved by DMM

23. Market trips - Sales reps wh - visit buyer - Catalogs - Resident buying offices - Store-owned resources

24. Shopping the stores - Using resident buying offices - Vendors - Trade publications - Reporting services - Trade associations - Market research - In-store success

25. Management consultants - Technical consultants - Import and export consultants