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Fashion Merchandizing
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Avg score: 28% Most missed: “Merchandising - Buying - Product Development Organizations”
Fashion Merchandizing
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25 Questions

1. Variety of low priced merchandise

2. Order from catalog and pick up immediately

3. Screens the market for the store buyer (represents the buyer) - Group buying- allows for lower prices due to volume buying - Assist with private label- product development sourcing - Assist with foreign buying

4. Place where sellers display sample goods and buyers survey and place orders for merchandise which will be delivered later

5. Store owner - Specialized store buyer - Central buyer - Resident buyer

6. Selling responsibilities

7. Chain

8. Anticipating future needs - Interpreting consumer demand - Evaluating current sales

9. Focuses on a particular item or product

10. Most aware of what is selling (bias)

11. Money left to buy- when merchandise NEEDS to exceed merchandise available

12. Small specialized store of a department store

13. Carry merchandise from many manufacturers -Originally owned by manufacturers as a way to get rid of excess merchandise

14. Creates fashion looks for magazine phot - shoots - company catalogs - etc.

15. Current information on trends

16. Discounts for early payment - Any discounts available (special buys) - Delivery agreements (especially when goods change ownership) - Services (co-op advertising)

17. Figure that tells the frequency with which the stock has been sold and replaced - Goal: increase turn = keep merchandise moving

18. Focuses on management and market research

19. WWD - DNR - stores (consumer fashion magazines)

20. Conduct own research

21. Larger orders may allow for...

22. Door-to-door or house parties

23. Located in market

24. To actually see the merchandise and judge how it will look in store - To find new resources for merchandise - Stores will always carry some traditional vendors But are constantly seeking new sources - Talk to other and get a feel for the trends and

25. Store open another facility in a different location - often in suburbs