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An advertising agency’s client. An account may be an entire corporation, or just divisions or segments of it. And for that client, the agency may handle all marketing, or just certain aspects of it; in addition, with the other tasks done in-house, or by other ad agencies whom they share the account with.

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1000+ essential modern marketing concepts - combination of traditional offline marketing (branding, pricing, the 4Ps, etc)  and digital marketing concepts (web, social media, search, etc)

Related Topic: Digital Marketing


1. An advertising agency’s client. An account may be an entire corporation or just divisions or segments of it. And for that client, the agency may handle all marketing or just certain aspects of it, with the other tasks done in-house or by other ad agencies whom they share the account with.





 
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