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A list of potential customers for an offer generated prior to making the offer online. Often used to promote big events and product launches. One method of generating a hotlist is to invite people to a free webinar on the topic of the event, or product launch; those who register become part of the hotlist.

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1000+ essential modern marketing concepts - combination of traditional offline marketing (branding, pricing, the 4Ps, etc)  and digital marketing concepts (web, social media, search, etc)

Related Topic: Digital Marketing


1. A list of potential customers for an offer generated prior to making the offer online. Often used to promote big events and product launches. One method of generating a hotlist is to invite people to a free webinar on the topic of the event, or product launch; those who register become part of the hotlist.





 
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