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A marketing model in which the product is sold to a group of consumers attending a party at a friend’s home; Tupperware was sold this way for decades.

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1000+ essential modern marketing concepts - combination of traditional offline marketing (branding, pricing, the 4Ps, etc)  and digital marketing concepts (web, social media, search, etc)

Related Topic: Digital Marketing


1. A marketing model in which the product is sold to a group of consumers attending a party at a friend’s home; Tupperware was sold this way for decades.





 
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