A presale page, also called a doorway page, is a page the potential customer sees before they arrive on your landing page. The presale page’s objective is to help potential customers decide to make the purchase on their own before they arrive at the landing page. It usually has banners, buttons, or text links directing the potential customer to your landing page.

1000+ essential modern marketing concepts - combination of traditional offline marketing (branding, pricing, the 4Ps, etc)  and digital marketing concepts (web, social media, search, etc)

Related Topic: Digital Marketing