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Intellectual property on which the copyright has expired, so that anyone can take and use the work in any way they wish; e.g., some book publishers publish deluxe editions of classic books without paying any royalties to the authors or their estates because the work has fallen into the public domain.

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1000+ essential modern marketing concepts - combination of traditional offline marketing (branding, pricing, the 4Ps, etc)  and digital marketing concepts (web, social media, search, etc)

Related Topic: Digital Marketing


1. Intellectual property on which the copyright has expired, so that anyone can take and use the work in any way they wish; e.g., some book publishers publish deluxe editions of classic books without paying any royalties to the authors or their estates because the work has fallen into the public domain.





 
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