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The cost of getting the product to the customer. Calculated by adding postage or shipping charge to the fulfillment or handling charge. For instance, if the shipping chart is ten dollars and your fulfillment operation charges two dollars to pack and ship the item, your shipping and handling charge is $12. Most often, merchants add the shipping and handling charge to the cost of the product when selling merchandise. So, if a $70 product had a $12 shipping and handling fee, then you would pay $82.

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1000+ essential modern marketing concepts - combination of traditional offline marketing (branding, pricing, the 4Ps, etc)  and digital marketing concepts (web, social media, search, etc)

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1. The cost of getting the product to the customer. Calculated by adding postage or shipping charge to the fulfillment or handling charge. For instance, if the shipping chart is ten dollars and your fulfillment operation charges two dollars to pack and ship the item, your shipping and handling charge is $12. Most often, merchants add the shipping and handling charge to the cost of the product when selling merchandise. So, if a $70 product had a $12 shipping and handling fee, then you would pay $82.





 
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