The pricing strategy in which company divides location into different sectors and charge same price for each sector is classified as

🎲 Try a Random Question  |  Total Questions in Quiz: 277  |  🧠 Study this quiz with Flashcards
This question is part of a full practice quiz:
Services Marketing Practice Test Questions — practice the complete quiz, review flashcards, or try a random question.

Services marketing typically refers to both business to consumer (B2C) and business-to-business (B2B) services, and includes the marketing of services such as telecommunications services, financial services, all types of hospitality, tourism leisure and entertainment services, car rental services, health care services, professional services and trade services. Service marketers often use an expanded marketing mix which consists of the seven Ps: product, price, place, promotion, people, physical evidence and process. Examples of services include: marketing of services such as... Show more

The pricing strategy in which company divides location into different sectors and charge same price for each sector is classified as