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Advanced Google Analytics
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Advanced Google Analytics
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25 Questions

1. You can only apply a Custom Dimension to data you collected before you created the dimensions and made it active.

2. If you wanted to collect the number of comments users posted on a webpage on your site, which of these would you set up?

3. If you wanted to group an audience based on their acquisition date and then compare behavior metrics over a series of weeks, which report should you use?

4. How would Google Analytics credit a channel that contributed to a conversion prior to the final interaction?

5. You can only pair metrics with dimensions if they are both in the same scope.

6. To send data to Google Analytics from a web-connected device like a point-of-sale system, what must you use?

7. What will happen if a user clears the Analytics cookie from their browser?

8. How many segments does Google Analytics allow you to compare at once?

9. To set up Dynamic Remarketing, what do you need to create in the Google Analytics Admin area?

10. What is the maximum duration that a user can be included in a remarketing audience that you've defined?

11. Applying segments to your reports can help you isolate data for which of the following groups?

12. What does Google Analytics use to differentiate new and returning users?

13. If you wanted to view a static, sortable table that displays rows of data, which type of Custom report should you create?

14. Filters may be applied retroactively to any data that has been processed

15. If a user watches a video with event tracking three times in a single session, the number of Unique Events will be counted as:

16. Custom Metrics can have which of the following scopes?

17. Multi-channel Funnel reports can credit conversions across which of these channels?

18. If you wish to collect data from two related website with different domains in a single Google Analytics property, what feature must you set up?

19. In Google Analytics, what is 'remarketing'?

20. If you define an event goal of playing a video, and a user plays that same video three times in the same session, how many Goal conversions will Google Analytics record?

21. By default, Google Analytics can recognize returning users over multiple sessions from different browsers and devices.

22. Segments are applied before sampling, so even if your data is being sampled, your segments will not be.

23. What are the four scopes available for dimensions and metrics?

24. If you wanted to quickly view users that initiated sessions on your website over 1-day, 7-day, 14-day, and 30-day periods, which report should you use?

25. You can change the default 30 minute session timeout in Google Analytics

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