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Fashion Marketing (India)
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Fashion Marketing (India)
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25 Questions

1. Expand MFA ------------------------
2. -------------------- retailing offers merchandises to consumers in a catalog as directional format
3. --------------- is where profit is expressed as a percentage of costs.
4. Crabrielle coco chanel, is internationally known as------------
5. The retailers charge a small membership fee, offer consumers deep discounts on general merchandise -------------------------
6. Categories of styles that appeal to different consumers.
7. Low price margin store ---------------------
8. -------------------- is information given to the public regarding products, policies, personnel, activities or services.
9. ---------------- is a company that occurs textile machinery and makes fabric.
10. Report and ideas available by subscription to manufactures and retailers predictives------------------
11. Media coverage that is not paid for and has a mass audience and a high level of credibility
12. What a business offers customers to satisfy needs.
13. ----------------------------- is enclosed with a climate controlled walleway between two facing strips if stores.
14. Expand CIM
15. ------------------- is the term offer used by the industry to describe online retailing vis the internet.
16. Run of press ------------------------
17. Expand OTB---------------
18. ----------------------- discount is provided when merchandise is purchased in bundles or multiple units
19. -------------------- is the character or personality that a store presents to the public
20. Certain manufactures avoid retailers altogether by mailing their own catalogs directly to the public, called ------------------------
21. SWOT ------------ strengths, weatness, opportunities and -----------------------
22. -------------------- is the study of changes in the rose and make up of the population
23. ------------------ is a percentage of wholesale sales paid to the designer brand name.
24. ------------ is created to sell merchadise
25. Size range of female apparel in odd numbers, 3 to

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