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In his article You Don't Understand Our Audience, former NBC Dateline reporter John Hockenberry wrote that by dismissing the interactive technology of the Internet as a 'gadget,' news executives:

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MCQs on mass media as a cultural industry that seeks to shape our values and the underlying forces which allow for this to take place.
 


In his article <em>You Don't Understand Our Audience</em>, former NBC Dateline reporter John Hockenberry wrote that by dismissing the interactive technology of the Internet as a 'gadget,' news executives:





 
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