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Basic Digital Marketing Practice Test
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A typical Digital Marketing course syllabus covers these topics:

1. Introduction to Digital Marketing
2. Website Planning and Creation
3. Search Engine Optimisation (SEO)
4. Search Engine Marketing
5. Social Media Marketing
6. Content Marketing & Strategy
7. Web Analytics
8. Digital Media Planning and Buying
9. Web Remarketing
10. Email Marketing
11. Design Essentials
12. Mobile Marketing
13. E-Commerce Management
14. Online Reputation Management
15. Adsense, Blogging, and Affiliate Marketing 
16. Video Marketing
17. Marketing Automation, Influencer & Podcast Marketing

Basic Digital Marketing Practice Test
Time left 00:00
25 Questions

1. One of the key tasks of marketers is ____________ and to create consumer perceptions that the product is worth purchasing.
2. The advertising industry is passing through a transition phase with the emergence of the ______________media.
3. Tele marketing is a part of .....
4. In marketing theory, every contribution from the supply chain adds ________ to the product.
5. The ______________ is the biggest possible medium and has the quickest and the deepest reach throughout the globe.
6. Creating and securing a brand name in the physical world requires extensive marketing. ______________.
7. ____________classified by decoding, feedback, encoding and response are together in communication process.
8. ................. refers to a brands objective attributes in relation to other brands
9. Which is reflected in web design through ______.
10. The main objective of digital marketing is to _________ buying relevant keyword and Paid search marketing is about bidding"
11. marketers often use the term ------- to cover various groupings of customers
12. Customers in growth stage of life cycle of products are classified as
13. Inside sales is known as
14. What type of ad appears under a web page?
15. The example of business-to-business services offered by Google which gains advertising revenue.
16. Considering non-personal communication channels, magazines, direct mail and newspapers are considered as
17. NPD Stands for
18. ___________ is classified An idea for a possible product that company will offer
19. A..........is a detailed version of the idea stated in meaningful consumer terms
20. select an appropriate definition of want .
21. Which way of consumers feel or perceive towards an actual product or potential market offering
22. marketing myopia related first paper published in 1960 in the ..........
23. ____________communication process, receiver and sender are classified as
24. Which is the future of of direct marketing ........
25. Many consumer products are a key difference between B2C and B2B marketing which is reflected in web design through ______.

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