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Search Engine Marketing Test (Upwork)
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Search Engine Marketing Test (Upwork)
Time left 00:00
25 Questions

1. What is the illegal act of copying of a page by unauthorized parties in order to filter off traffic to another site called?
2. 'Link building' increases the number and quality of
3. What are landing pages?
4. Generic keywords and key terms are called:
5. What Amazon.com owned search service measures website traffic?
6. The top social media network for appearing high in Google's SEO rankings is:
7. What term is used to describe the word or phrase users enter into a Google search?
8. Links used in 'link trading' are called:
9. When you delete a page of your website
10. What is called 'Page Rank'?
11. A search engine's method for gathering and prioritizing website content is called:
12. Which of the following does NOT benefit link building efforts?
13. A -50% bid adjustment at device level will make your Mobile CPC half of your desktop CPC.
14. To enable conversion optimizer in Google AdWords
15. Long-tail keywords are:
16. True or False? Google recognizes text within pictures.
17. The weight applied to an inbound link based on the klout of the referring website is called:
18. SEO favors a consistent title for all pages within a website over unique titles for each page.
19. What is the difference between search engine marketing (SEM) and Search Engine Optimization (SEO)?
20. When posting on Google+
21. What are organic search results?
22. What factor is the largest contributor to a site's authority?
23. If a website's search engine saturation for a particular search engine is 20%
24. How are videos and images read by search engines?
25. Which factor does NOT influence Quality Score in AdWords campaign?

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