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Email Marketing Test
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Avg score: 22% • Most missed: “What does the term Dedicated Email refer to?”

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Email Marketing Test
Time left 00:00
25 Questions

1. What is CAN-SPAM?
2. Which of these are tools for acquiring new subscribers?
3. The following impacts your Sender Score:
4. What is CAN-SPAM?
5. True of False? Frequency of emailing typically has an impact on subscriber retention.
6. Sending a commercial email without using a dedicated ESP is a violation of the CAN-SPAM act.
7. True or False? According to the CAN-SPAM Act of 2003
8. Are animated GIFs supported in HTML emails?
9. Subtracting your opt-outs and hard bounces from the number of new email subscribers in a given month and dividing the whole thing by the total list size will yield your _____.
10. How is bounce rate calculated?
11. Which of the following is a soft bounce?
12. Paying to have your content in another vendor's dedicated email is called _____.
13. True or False? Purchased email lists are typically just as engaged as opt in lists.
14. True of False? HTML is typically utilized to make sparse
15. True or False? The unique click rate is calculated by dividing the number of unique clicks in your email by the total number of recipients.
16. True or False? Long
17. Which of the following IS NOT an advantage to using a shared IP?
18. Subscribers may report email as spam based on?
19. What is A/B testing?
20. A system that allows you to send an automated series of emails to an early stage lead in order to pre-qualify them before sending them to your sales team is called:
21. What is a common way to optimize an email with many images for viewing?
22. Which of these are an advantage of transactional emails?
23. Which of these are important for the reputation of your outgoing email server?
24. Which of these are another name for lead nurturing?
25. Legitimate permission-based email that is erroneously blocked due to the limitations of current email blocking and filtering techniques is also known as _____.

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