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Hubspot Inbound Marketing Quiz
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Hubspot Inbound Marketing Quiz
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25 Questions

1. What should you do if your competitor experiences a big, public blunder?

2. True or false? One in four consumers lose interest in a company if it doesn't use video on its social media channels.

3. In social media content, 'tone' refers to:

4. True or false? A crisis plan focuses on what to do when a crisis happens on social media.

5. What is an employee advocacy program?

6. True or false? Advertising won't help you get on the first page of Google's search results.

7. What's retargeting?

8. True or false? Companies delivering customer service see an annual financial gain of 7.5%.

9. Which of the below statements about social listening is true?

10. Inbound is all about being ________-centric, not competitor-centric.

11. What did Simon Sinek recommend you do to get people to buy in to your products or ideas?

12. Why is employee advocacy important to consider as a key area for organizations and brands?

13. True or false? An ad that performs well on Facebook will not perform well on Instagram and Messenger.

14. True or false? You should develop your social media budget before you create your social media plan.

15. Language like ____________ can help improve your click-through and conversion rates on social media because language makes the call-to-action seem more time sensitive, which can encourage instant action.

16. The lifetime value of a customer is essential for beginning to determine:

17. Why is social media an important part of inbound marketing?

18. What's ad fatigue?

19. Social media listening can help ______.

20. A social media audit will provide you value in all of the following areas EXCEPT:

21. What does 'content curation' mean?

22. True or false? It's possible to pay some influencers with a gift card.

23. Your team is creating a social campaign for an upcoming product launch. Someone designs a great image for this social campaign that does a fantastic job of showcasing the product. How can your team optimize this image for the campaign?

24. True or false? Live streaming on Twitter is an important part of the social network.

25. True or false? The number of Facebook users across the world is only slightly fewer than the number of people in India.

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