CRT-160: Salesforce Certified Pardot Specialist (SU18) Exam | Practice Test / Quiz / MCQs

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CRT-160: Salesforce Certified Pardot Specialist (SU18) Exam

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CRT-160: Salesforce Certified Pardot Specialist (SU18) Exam

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1. What user role must a Pardot user have in order to verify the Salesforce connector?

Sales managerSalesMarketingAdministrator

2. A custom redirect has a completion action to add a tag of “clicked” to all prospects that click it. An unknown visitor clicks on the link and then fills out the form as Bob. A prospect also clicks on the link and fills out a form as Kate. Which three things will affect the prospect records based on these activities? (Choose three answers.)

Dynamic list membership can be manually updated but static list membership CANNOT be manually updated.Dynamic list membership CANNOT be manually updated but static list membership can be manually updated.An action can be added to a dynamic list that will trigger when a prospect is added but an action CANNOT be added to a static list to trigger when a prospect is added.Dynamic lists are retroactive while static lists CANNOT be retroactive.

3. Which type of asset is permanently deleted and NOT saved in the recycle bin?

Site searchesAutomation rulesContent filesLanding pages

4. Which type of custom field can be created within Pardot?

Campaign, Opportunity, ProspectAccount, Opportunity, ProspectCase, Contact, LeadAccount, Prospect, User

5. If a form is added to a landing page, where will the submissions be reported?

On the landing page’s layout templateOn the formOn the landing pageOn the form’s layout template

6. Which three user role security limits can be added to an individual user account? (Choose three answers.)

On the formOn the landing pageOn the form’s layout templateOn the landing page’s layout template

7. What causes a sync from Salesforce to Pardot?

An action can be added to a dynamic list that will trigger when a prospect is added but an action CANNOT be added to a static list to trigger when a prospect is added.Dynamic lists are retroactive while static lists CANNOT be retroactive.Dynamic list membership can be manually updated but static list membership CANNOT be manually updated.Dynamic list membership CANNOT be manually updated but static list membership can be manually updated.

8. Which two Facebook accounts can be posted to using the Pardot Facebook connector? (Choose two answers.)

A text type fieldA Salesforce field nameA dropdown listA field ID

9. An Administrator wants to create a list whose members are all in the prospecting stage of the opportunity. Once the opportunity moves to another stage, the prospect should no longer be a member of this list. Which automation tool should the Administrator use to create this list?

Automation RuleDynamic listCompletion ActionStatic list

10. What would an Administrator use to send a single email to a list of prospects?

Social messageEngagement programList emailEmail template

11. Where can the Email Usage for a Pardot account be located?

Dashboard tabMy Profile labUsage and Limits tabAccount Settings tab

12. Which three activities can increase or decrease a score in the baseline scoring system? (Choose three answers.)

Campaign, Opportunity, ProspectAccount, Opportunity, ProspectAccount, Prospect, UserCase, Contact, Lead

13. In which two ways does a Pardot prospect sync with a Salesforce Lead or Contact record? (Choose two answers.)

An action can be added to a dynamic list that will trigger when a prospect is added but an action CANNOT be added to a static list to trigger when a prospect is added.Dynamic list membership can be manually updated but static list membership CANNOT be manually updated.Dynamic lists are retroactive while static lists CANNOT be retroactive.Dynamic list membership CANNOT be manually updated but static list membership can be manually updated.

14. Which two actions can cause an anonymous visitor to convert into an identified prospect? (Choose two answers.)

A tracking link is used as soon as a prospect clicks to open the email.A tracking pixel loads on text emails when images are downloaded.Opens are only tracked if a link is clicked; otherwise they are NOT tracked.A tracking pixel loads on HTML emails when images are downloaded.

15. When should an automation rule be used instead of a segmentation rule?

To perform the action to only apply once for prospects that match the rule.To perform the action to apply continuously for prospects that match the rule.To have the action retroactively apply to prospects that match the rule.To perform the action to be based on criteria.

16. How can an interested lead that comes to Lenoxsoft’s website and fills out the Contact Us form receive a follow-up email each time he or she submits?

Send using a segmentation rule.Send using an engagement program.Use a dynamic list to use as a recipient list on an email send.Send using the form’s completion actions.

17. When looking at a landing page report in Pardot, what does unique submissions represent?

The number of individual prospects who submitted the landing page at least once.The number of times that an anonymous visitor successfully completed a form on the landing page and therefore “converted” to a prospect.The total number of times a form on the landing page has been successfully completed.The number of individual prospects who viewed the landing page at least once.

18. What is the function of the Monthly Cohort Report?

To show how many prospects have been created based on the most popular campaigns.To show graphically all prospects and opportunities created within the time period designated.To show how many prospects have been sent to Salesforce within the time period designated.To show how many opportunities are linked with prospects.

19. A custom Prospect field in Pardot must have what mapped to it in order to sync with Salesforce?

A text type fieldA field IDA Salesforce field nameA dropdown list

20. Which two actions can be used to change a prospect’s Pardot campaign? (Choose two answers.)

On the landing page’s layout templateOn the landing pageOn the form’s layout templateOn the form

21. How many times can each action be added to the logic of the same engagement program?

Email actions can be used an unlimited amount of times, but the other actions can only be used once per engagement program.Actions can be used an unlimited amount of times in an engagement program.Actions can each be used only once per engagement program.Email actions and pauses can be used an unlimited amount of times, but the other actions can only be used once per engagement program.

22. A form is created to automatically register prospects to a webinar upon submission. Which automation tool should be used to accomplish this?

Creating an automation rule to register prospects based on the form submission.Adding a completion action to register prospects on the form.Adding a form completion action as criteria for a dynamic list to be used as a recipient list.Creating a segmentation rule to register prospects based on the form submission.

23. A visitor clicks on a custom redirect with an action of adding a tag. The visitor them fills out a form and becomes a prospect. The form has a completion action to add the prospect to a list. Which three things will happen to the prospect? (Choose three answers.)

Use a dynamic list to use as a recipient list on an email send.Send using the form’s completion actions.Send using an engagement program.Send using a segmentation rule.

24. What must happen in order for a newly created lead record in Salesforce to be created in Pardot immediately? (Choose two answers.)

Dynamic lists are retroactive while static lists CANNOT be retroactive.Dynamic list membership can be manually updated but static list membership CANNOT be manually updated.Dynamic list membership CANNOT be manually updated but static list membership can be manually updated.An action can be added to a dynamic list that will trigger when a prospect is added but an action CANNOT be added to a static list to trigger when a prospect is added.

25. How many Salesforce connectors can a Pardot instance have verified at one time?

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