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Google Analytics Quiz
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Google Analytics Quiz
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25 Questions

1. When you enable advertising features, what do you gain access to?
2. Which calculated metric would return average events per user?
3. What is this report an example of?
4. You already have Google Analytics set up on your website, but decide to add Google Tag Manager. What do you do with the existing Analytics tag?
5. You notice a sudden and unexplained change in traffic. Where do you look to see if someone added a filter?
6. By default, if a URL is accessed in the browser once as /contact/ and once again as /CONTACT/, how does the data appear in Google Analytics?
7. What is an example of a dimension?
8. You are managing analytics for a recipe website that has the following categories: Appetizers, Main Dishes, and Desserts. What do you create in order to compare aggregated data of all recipes in the Appetizer category vs. all recipes in the Desserts category?
9. If you want to exclude traffic to your website from people on your company network, what do you create?
10. Which is an example of a micro goal?
11. You want to track example.com and other example.com using a single property. What must be set up?
12. You are tracking events of playback of video on the home page of a website. You want users who watch the video, but still leave the page with no additional pageviews or interactions, to still be included in the bounce rate calculation. What must be configured?
13. If your site does not attribute transactions to the original source, but instead shows all transactions attributed to your payment processor (for example Stripe, PayPal, or Square), how do you remedy this issue?
14. You operate a website that has a three-step sign-up process. However, each step of the sign-up process loads at the same URL. If you wanted to assign a unique URL to each step and track it within Google Analytics as a pageview, what would you do?
15. [answer](https://support.google.com/analytics/answer/2853423?hl=en)
73. How would you add a secondary dimension to a report?"
16. Of the following segments, which represents the highest value audience?
17. You offer a downloadable music file called Sample Tone on your website. What is the best way to configure the components to track this event?
18. You are viewing a report with Source/Medium as the primary dimension, but also want to include landing page data. What do you do?
19. What is an example of a metric?
20. What is the latest version of the analytics tracking tag?
21. What report helps you understand how many days it takes from the time a user first visits to the time the user converts?
22. What does this represent inside of Google Analytics?
23. What is the relationship between an event and an event goal?
24. If you wanted to create a user-defined metric to measure Revenue per User, what would you use?
25. To email a notification whenever a goal is completed, what do you configure?

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