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The Evaluate and Plan question types test your ability to assess the strength of an argument or determine the best course of action to achieve a goal. These appear in ~15% of GMAT Focus Verbal questions and are critical for scoring 700+ because they require logical precision—not just reading comprehension.
Real-GMAT Example (Evaluate):A company’s profits increased last quarter after it launched a new ad campaign. The CEO concludes the campaign caused the profit increase. Question: Which of the following would be most useful to evaluate the CEO’s conclusion? (A) Whether the company’s competitors also increased profits last quarter.(B) Whether the ad campaign was more expensive than previous campaigns.
Why it matters: These questions force you to identify unstated assumptions and test the logic of a plan or argument. Mastering them boosts your Verbal accuracy by 10–15%, directly impacting your 700+ score.
Example: If the argument says “X increased after Y, so Y caused X,” the gap is alternative explanations (e.g., Z caused X).
Assumption Testing (Evaluate)
Example: If a plan assumes “Customers will respond to a discount,” test whether this is necessary for the conclusion.
Plan Feasibility (Plan)
Example: If a plan says “Cut prices to increase revenue,” check if lower prices will lead to enough extra sales to offset the loss.
Alternative Explanations (Evaluate)
Example: If profits rose after a new ad campaign, ask: Did something else (e.g., seasonality, competitor failure) cause the increase?
Necessary vs. Sufficient Conditions (Plan)
Example: “Hiring more salespeople will increase sales” assumes more salespeople = more sales (sufficient), but ignores whether they’ll be effective (necessary).
Weakening vs. Strengthening (Evaluate)
Example: If an argument says “X is true because of Y,” a weakener might show Y is not the only cause.
Cost-Benefit Analysis (Plan)
Argument:A study found that employees who work remotely are 20% more productive than those who work in the office. Therefore, the company should allow all employees to work remotely to increase productivity.
Question: Which of the following would be most useful to evaluate the argument?
(A) Whether remote employees have access to the same resources as office employees.(B) Whether the company’s competitors also allow remote work.(C) Whether the study included employees from all departments.(D) Whether remote employees report higher job satisfaction.(E) Whether the company has the infrastructure to support remote work.
(Note: (A) is a close second, but (C) directly tests whether the evidence applies to the conclusion.)
How to avoid: Ask: “Could something else explain this?”
Overlooking Necessary Conditions
How to avoid: Ask: “What else must be true for this to work?”
Irrelevant Comparisons
How to avoid: Only consider factors that directly affect the argument’s logic.
Circular Reasoning
A recent study found that students who meditate for 10 minutes before an exam score 15% higher than those who don’t. The school board concludes that meditation improves test performance and plans to implement mandatory meditation sessions before exams.
Which of the following would be most useful to evaluate the school board’s conclusion?
(A) Whether students who meditate also study more than those who don’t.(B) Whether the meditation sessions would be led by trained instructors.(C) Whether other schools have seen similar results from meditation.(D) Whether students who meditate report lower stress levels.(E) Whether the study included students from all grade levels.
Answer: (A)Explanation: The gap is whether meditation causes higher scores, or if meditating students are just more prepared. (A) tests this alternative explanation.
A company wants to reduce employee turnover. The HR manager proposes offering a $5,000 signing bonus to new hires to encourage them to stay longer.
Which of the following, if true, most seriously undermines the HR manager’s plan?
(A) Most employees who leave do so within the first six months.(B) The company’s competitors offer similar signing bonuses.(C) The signing bonus would be paid after one year of employment.(D) Employees who receive signing bonuses are more likely to negotiate higher salaries.(E) The company’s turnover rate is already lower than the industry average.
Answer: (C)Explanation: If the bonus is paid after one year, it won’t incentivize early retention (when most turnover happens).
On test day, if you’re stuck:1. Re-read the question → Are you being asked to evaluate or plan? 2. Pre-phrase the gap/flaw → What’s the missing link? 3. Eliminate 2–3 answers → Even if you’re unsure, narrow it down.
Master this, and you’ll gain 10+ points on Verbal. ?
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