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Retail Management Practice Test Questions
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Retail management is about helping customers find products in your store. It includes everything from increasing your customer pool to how products are presented, and how you fulfill a customer's needs.

A retail manager is the person ultimately responsible for the day-to-day operations of a retail store. All employees working in the store report to the retail/store manager. 

Retail management topics include: The management of retail businesses, including sales, marketing, supply chain management, and customer service

Retail Management Practice Test Questions
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25 Questions

1. Which of the following areas should not be taken into consideration when formulating a retailer’s promotional strategy?
2. Merchandise availability is an example of a.
3. Attracting potential employees is more difficult in case of ———.
4. —— gives the nature and requirements of specific jobs.
5. With the help of——-a retailer pays an outsider party to undertake one or more of its operating functions
6. Which sources of advantage will be helpful for a firm to achieve positional advantage over its competitors?
7. Which system is useful in coordinating data systems, tools and techniques with supporting software and hardware that enable managers to take appropriate marketing decisions.
8. Which of the following factors include forces like small groups, family, social roles and status that will have an influence on buyer’s behaviour?
9. The set of basic values, perceptions, wants and behaviours learned by a member of a society from family and other important institutions is called.
10. The — provides the retailer with a picture of the organization’s profit and loss situation
11. The main objective of the management is——–.
12. In which stage of product life cycle strategy, the company takes the decision whether to maintain, harvest or drop the product.
13. The functions of management start with—–.
14. What word best describes the relationship between a retailer’s pricing decisions and the merchandise, location, promotion, credit, services, image and legal decisions that retailers must make?
15. —— test measure a persons capacity or potential capability to learn and perform a job.
16. Market positioning is a combination of marketing actions that management takes, to meet the needs and wants of each target market. It includes.
17. Which of the following is not part of a visual communications program
18. Many retailers have improved their operation productivity through —–.
19. In retailing there is a direct interaction with——-.
20. Human resource management process consists of ——.
21. Which one of the following is not an internal source of generating ideas for new product development
22. Eurekha Forbes is popular for its strategy of.
23. “Management is what a manager does” given by.
24. is the important benefit a marketer could get from a retailer through trade promotion?
25. If a retailer is offering the same products and quantities to different customers at different prices, the retailer has what kind of pricing policy?

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