Retailing Exam 3
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Avg score: 61% • Most missed: “Which of the following statements about dual distribution is incorrect?”
Retailing Exam 3
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25 Questions

1. The celler- kefauver antimerger act:

2. The specific content of these laws varies - but usually they prohibit the retailer from seeking wrongful advantages from vendors or selling merchandise below cost with the intent of using profits from another geographic area or from cash reserves to destroy or hurt competition.

3. _____ restrict the sale of certain products on sundays.

4. A retailer uses a _____ to graphically illustrate the extent to which potential demand for the retailer's goods and services is concentrated in certain census tracts - zip codes - or parts of the community.

5. Sylvan learning - the ups store - aamco transmissions - h&r block - and lawn doctor are examples of what kind of vertical marketing channel?

6. _____ price fixing occurs when a retailer collaborates with the manufacturer or wholesaler to resell an item at an agreed upon price.

7. _____ occurs when the retailer trusts the supplier and the supplier trusts the retailer.

8. Facilitating institutions may best be described as specialists that:

9. _____ occurs when two retailers buy an identical amount of "like grade and quality" merchandise from the same supplier but pay different prices.

10. Green river ordinances restrict selling:

11. Truevalue - ace - and handy hardware are all examples of a(n):

12. When the customer relies on the retailer to make a selection of goods to serve a particular purpose - it is termed a(n):

13. A tying agreement:

14. One of the major advantages of shopping centers is that they have:

15. The supply chain - or channel - is affected by five external forces: consumer behavior - the legal and ethical environment - the socioeconomic environment - the technological environment - and:

16. All of the pub owners in a small college town met and decided to charge $7.99 for a burger and beer during the school year. The pub owners may be in violation of the:

17. _____ involves breaking down heterogeneous materials or product into more homogenous groups.

18. Which of the following statements about dual distribution is incorrect?

19. Geographic information systems are computerized systems that combine _____ geography with _____ geography.

20. The sherman antitrust act sought to:

21. _____ are primarily used by retailers starting a new operation or format.

22. A _____ business district is smaller than a central business district (cbd) and revolves around at least one department or variety store at a major street intersection.

23. There are three types of primary marketing institutions: manufacturers - retailers and:

24. Identify the incorrect statement about expressed warranties.

25. Which of the following laws prohibit retailers from operating in certain locations and require building and sign specifications to be met

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